EXPLAINER: Role of media in Challenging the Politics of Social Exclusion (CPSE)

The Challenging the Politics of Social Exclusion (CPSE) project by the African Population and Health Research Center (APHRC) in Nairobi continues to play a critical role in addressing social inequities and advancing sexual and reproductive health rights (SRHR) in Sub-Saharan Africa.

According to APHRC official website, the CPSE program aims to act as a critical and neutral knowledge partner to the constellation of actors advocating for the full domestication and implementation of continental commitments on the sexual and reproductive health, and the rights of Africa’s young people and women.

What are the root causes of Social Exclusion?

Social exclusion has been driven by among others:

• Discriminatory laws, policies, and practices.
• Prejudice and stereotypes.
• Unequal distribution of resources and opportunities.
• Power imbalances.

The initiative by APHRC aims to support the domestication and practical application of continental commitments made by African states, focusing on advancing SRHR in Sub-Saharan Africa.

Three focal sexual and reproductive health and rights issues under CPSE program are:

• The sexual and reproductive health and the rights of adolescents;
• Access to safe abortion and post-abortion care;
• The discrimination of marginalized sexual and gender minority groups.

Why is CPSE project important?

Here are some key reasons why the CPSE project is important:

1. Promoting Social Inclusion: The CPSE project focuses on dismantling social exclusion, especially for marginalized groups, including women, youth, and sexual minorities. Social exclusion can lead to unequal access to essential services, including health care, education, and employment. By challenging these injustices, the project works to ensure that no one is left behind.
2. Advocating for SRHR: The project is particularly focused on advancing SRHR within the region. By tackling policies and practices that marginalize certain communities, CPSE creates a platform for inclusive policy-making that ensures all individuals have access to vital sexual and reproductive health services.
3. Shifting the political landscape: By working with government agencies, civil society, and the media, CPSE aims to reshape policies that perpetuate social exclusion. It helps create a more inclusive political environment where all voices, especially those from marginalized communities, are heard and considered in decision-making processes.
4. Evidence-based policy advocacy: The project generates data and evidence on the issues related to social exclusion and SRHR. By using this data to inform public discussions and policy decisions, the project pushes for policies that are grounded in reality and responsive to the needs of vulnerable populations.
5. Media engagement: The CPSE project recognizes the role of media in shaping public opinion and influencing policy. It strengthens the capacity of media professionals to advocate for inclusive policies, ensuring that marginalized groups are represented fairly and accurately in public discourse.
6. Building capacity of stakeholders: The CPSE project involves capacity-building activities for government officials, civil society organizations, and media professionals, equipping them with the tools and knowledge necessary to address issues of social exclusion and promote human rights.
7. Regional and global impact: While the CPSE project is focused on Sub-Saharan Africa, its impact is far-reaching. By addressing these issues at a regional level, it contributes to global conversations around social justice, equity, and human rights.

As mentioned above, the CPSE project underscores the critical role of media in challenging the politics of social exclusion by promoting informed policy discussions, advocating for marginalised communities, and fostering an inclusive environment for SRHR in Sub-Saharan Africa.

How should media play a bigger role in challenging the politics of social exclusion?

Amplifying marginalised voices: The media can provide platforms for individuals and communities experiencing social exclusion to share their stories, perspectives, and demands. This helps to make their experiences visible and to challenge dominant narratives. By giving voice to the voiceless, the media can foster empathy and understanding, and contribute to a more inclusive public discourse.

Holding power accountable: Investigative journalism can expose discriminatory practices, policies, and behaviors that perpetuate social exclusion. By scrutinising the actions of governments, corporations, and other powerful actors, the media can promote transparency and accountability.

Shaping public opinion: The media has the power to influence how people perceive and understand social issues. By providing accurate and balanced reporting, the media can challenge stereotypes and prejudices that contribute to social exclusion. Conversely, irresponsible or biased reporting can reinforce harmful stereotypes and exacerbate social divisions.

Facilitating dialogue and debate: The media can create spaces for diverse voices to engage in constructive dialogue and debate about issues related to social exclusion. This can help to foster understanding, build consensus, and identify solutions.
Promoting social mobilisation: The media can play a vital role in mobilising public support for social justice movements. By raising awareness of social inequalities and injustices, the media can inspire people to take action.

In essence, the media has the potential to be a powerful force for social inclusion, but it must be used responsibly and ethically.

There is need for a deeper engagement of media in the CPSE project. This is essential because it fosters a more inclusive, equitable society by tackling the deep-rooted issues of social exclusion, advocating for marginalized populations, and promoting SRHR as a fundamental right.

It not only influences policy but also creates a culture of understanding and action for social change.